The Theory and Practice of Revenue Management (International Series in Operations Research & Management Science)
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Type
Book
ISBN 10
1402077017
ISBN 13
9781402077012
Category
Unknown
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Publication Year
2004
Publisher
Pages
714
Tags
Description
Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004. - from Amzon
Number of Copies
1
Library | Accession‎ No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Main | 183 | 1 | Yes |