Interactive Marketing (NTC Business Books)
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Type
Book
Authors
ISBN 10
0844234265
ISBN 13
9780844234267
Category
Unknown
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Publication Year
1996
Publisher
Pages
390
Description
Provides practical advice about how to develop strategies for the new interactive media and reveals how to put those strategies to work in profitable marketing programs. Presents the best thinking of leaders in both the professional and academic communities, including recognized authorities such as Don Peppers and Martha Rogers, Rob Jackson, Carol Nelson, Tracy Emerick, and Mickey Spalter. - from Amzon
Number of Copies
1
Library | Accession‎ No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Main | 639 | 1 | Yes |