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  Title Copies
Pricing: Making Profitable Decisions (McGraw-Hill series in marketing) 
Year: 1979 
ISBN: 0070427801 
ISBN 13: 9780070427808 
Product Management (Mcgraw Hill/Irwin Series in Marketing) 
Edition: 2nd 
Year: 1996 
ISBN: 0256214395 
ISBN 13: 9780256214390 
Publicity on the Internet: Creating Successful Publicity Campaigns on the Internet and the Commercial Online Services 
Edition: 1 
Year: 1996 
ISBN: 0471161756 
ISBN 13: 9780471161752 
Retailing 
Edition: 2 
Year: 1994 
ISBN: 0538841362 
ISBN 13: 9780538841368 
Retailing 
Edition: 6 Sub 
Year: 1996 
ISBN: 0134614275 
ISBN 13: 9780134614274 
Retailing Management (Irwin/Mcgraw-Hill Series in Marketing) 
Edition: 3rd Bk&Dsk 
Year: 1998 
ISBN: 0256223467 
ISBN 13: 9780256223460 
Small Store Survival: Success Strategies for Retailers 
Edition: 1 
Year: 1997 
ISBN: 0471164682 
ISBN 13: 9780471164685 
The Legal, Ethical and Regulatory Environment of Business 
Edition: 7 
Year: 2000 
ISBN: 0324020422 
ISBN 13: 9780324020427 
Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume 
Edition: 1 
Year: 2007 
ISBN: 0470056436 
ISBN 13: 9780470056431 
Winning and Keeping Industrial Customers: The Dynamics of Customer Relationships 
Year: 1985 
ISBN: 0669111465 
ISBN 13: 9780669111460 
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