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Page 7 of 16

	Title	Authors/Editors	Publisher	Type	Copies
	Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research (Association for Consumer Research) Edition: 2 Sub Year: 1999 ISBN: 076191000X ISBN 13: 9780761910008	William O. Bearden Richard G. Netemeyer	SAGE Publications, Inc	Books	1
	Handbook of Pricing Research in Marketing (Elgar Original Reference) Edition: Reprint Year: 2010 ISBN: 1849804419 ISBN 13: 9781849804417	Vithala Rao	Edward Elgar Publishing	Books	1
	Handbook of Research on Customer Equity in Marketing (Elgar Original Reference) (Research Handbooks in Business and Management) Year: 2015 ISBN: 1781004978 ISBN 13: 9781781004975	V Kumar Denish Shah	Edward Elgar Pub	Books	2
	Handbook of Service Marketing Research (Elgar Original Reference) Year: 2014 ISBN: 0857938843 ISBN 13: 9780857938848	Roland T. Rust Ming-Hui Huang	Edward Elgar Pub	Books	1
	Information Processing Theory of Consumer Choice (Advances in marketing series) Year: 1979 ISBN: 0201008343 ISBN 13: 9780201008340	James R. Bettman	Addison-Wesley Educational Publishers Inc	Books	1
	Instru Ed Explor Mrkt Research Edition: 9th Year: 2005 ISBN: 0324317514 ISBN 13: 9780324317510	ZIKMUND DESARBO	South-Western	Books	1
	International Business Research Year: 2007 ISBN: 0765617722 ISBN 13: 9780765617729	James P. Neelankavil	Routledge	Books	1
	International Market Research: A Financial Perspective Year: 1996 ISBN: 0631191526 ISBN 13: 9780631191520	E. P. Hibbert Jonathan Liu	Blackwell Pub	Books	1
	International Marketing Research Edition: 1 Year: 1999 ISBN: 0130453862 ISBN 13: 9780130453860	V. Kumar	Prentice Hall	Books	7
	Internet Marketing Intelligence: Research Tools, Techniques, and Resources Edition: 1 Year: 2002 ISBN: 0072821116 ISBN 13: 9780072821116	Edward Forrest	McGraw-Hill/Irwin	Books	1

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