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  Title Copies
Product Management (Mcgraw Hill/Irwin Series in Marketing) 
Edition: 2nd 
Year: 1996 
ISBN: 0256214395 
ISBN 13: 9780256214390 
 1 
Enhancing Knowledge Development in Marketing: Perspectives and Viewpoints 
Year: 1993 
ISBN: 0877572364 
ISBN 13: 9780877572367 
 1 
Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume 
Edition: 1 
Year: 2007 
ISBN: 0470056436 
ISBN 13: 9780470056431 
 1 
CRM Segmentation and Clustering Using SAS Enterprise Miner (Sas Press Series) 
Year: 2007 
ISBN: 1590475089 
ISBN 13: 9781590475089 
 1 
American Industry: Structure, Conduct, Performance (Foundations of modern economics series) 
Edition: 5th 
Year: 1982 
ISBN: 0130276561 
ISBN 13: 9780130276568 
 1 
Handbook of Consumer Behavior, Tourism, and the Internet (Journal of Travel & Tourism Marketing Monographic Separates) 
Edition: 1 
Year: 2005 
ISBN: 078902599X 
ISBN 13: 9780789025999 
 1 
Cases in Retailing 
Year: 1995 
ISBN: 0538847913 
ISBN 13: 9780538847919 
 1 
Winning and Keeping Industrial Customers: The Dynamics of Customer Relationships 
Year: 1985 
ISBN: 0669111465 
ISBN 13: 9780669111460 
 1 
Cases in Advertising and Promotion Management (Irwin Series in Management and the Behavioral Sciences) 
Edition: 4 Sub 
Year: 1994 
ISBN: 0256122725 
ISBN 13: 9780256122725 
 1 
1993 Ama Winter Educators' Conference "Marketing Theory and Applications": Marketing Theory and Applications 
Year: 1993 
ISBN: 0877572356 
ISBN 13: 9780877572350 
 1 
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