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Author: John A. Quelch [ All ]

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  Title Copies
Cases in Advertising and Promotion Management (Irwin Series in Management and the Behavioral Sciences) 
Edition: 4 Sub 
Year: 1994 
ISBN: 0256122725 
ISBN 13: 9780256122725 
 1 
Cases in European Marketing Management (Mcgraw Hill/Irwin Series in Marketing) 
Year: 1994 
ISBN: 0256157227 
ISBN 13: 9780256157222 
 1 
Global Marketing Management: Cases and Readings, 2nd Edition 
Edition: 2nd 
Year: 1991 
ISBN: 0201542803 
ISBN 13: 9780201542806 
 1 
The Marketing Challenge of Europe 1992 
Year: 1990 
ISBN: 0201564009 
ISBN 13: 9780201564006 
 1