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Author: E. Jerome McCarthy [ All ]

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  Title Copies
Applications in Basic Marketing: Clippings from the Popular Business Press, 1995-1996 
Edition: 6th 
Year: 1995 
ISBN: 0256188343 
ISBN 13: 9780256188349 
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Essentials of Marketing: A Global-Management Approach (Irwin Series in Marketing) 
Edition: 7th 
Year: 1996 
ISBN: 0256183414 
ISBN 13: 9780256183412 
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