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Author: Glen L. Urban [ All ]

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  Title Copies
Advanced Marketing Strategy: Phenomena, Analysis, and Decisions 
Edition: US ed 
Year: 1990 
ISBN: 0138519404 
ISBN 13: 9780138519407 
Design and Marketing Of New Products (2nd Edition) 
Edition: 2 
Year: 1993 
ISBN: 0132015676 
ISBN 13: 9780132015677 
Essentials of New Product Management 
Edition: 1st 
Year: 1998 
ISBN: 013286584X 
ISBN 13: 9780132865845 
Instructor's Manual - Essentials of New Product Management 
Year: 1987 
ISBN: 0132867095