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Author: Robert C. Blattberg [ All ]

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  Title Copies
Customer Equity: Building and Managing Relationships As Valuable Assets 
Year: 2001 
ISBN: 0875847641 
ISBN 13: 9780875847641 
 1 
Database Marketing: Analyzing and Managing Customers (International Series in Quantitative Marketing) 
Edition: 2008 
Year: 2008 
ISBN: 0387725784 
ISBN 13: 9780387725789 
 1