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Publisher: Kogan Page [ All ]

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  Title Copies
Adland: A Global History of Advertising 
Edition: 1 
Year: 2007 
ISBN: 0749448377 
ISBN 13: 9780749448370 
Ads to Icons: How Advertising Succeeds in a Multimedia Age 
Edition: 1 
Year: 2007 
ISBN: 0749449365 
ISBN 13: 9780749449360 
Brand Rejuvenation: How to Protect, Strengthen and Add Value to Your Brand to Prevent It from Ageing 
Edition: Ill 
Year: 2008 
ISBN: 0749451467 
ISBN 13: 9780749448950 
Different Thinking: Creative Strategies for Developing the Innovative Business 
Year: 2007 
ISBN: 0749448407 
ISBN 13: 9780749448400 
Employee Research: How to Increase Employee Involvement Through Consultation (Market Research in Practice) 
Edition: n 
Year: 2006 
ISBN: 0749445408 
ISBN 13: 9780749445409 
How to Succeed at Retail: Winning Case Studies and Strategies for Retailers 
Year: 2007 
ISBN: 0749450169 
ISBN 13: 9780749450168 
Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity 
Year: 2008 
ISBN: 0749450274 
ISBN 13: 9780749450274 
Researching Customer Satisfaction & Loyalty: How to Find Out What People Really Think (Market Research in Practice) 
Year: 2005 
ISBN: 0749443367 
ISBN 13: 9780749443368 
The Effective Use of Market Research: How to Drive and Focus Better Business Decisions (Market Research in Practice) 
Edition: 4th 
Year: 2004 
ISBN: 074944200X 
ISBN 13: 9780749442002 
The Handbook of Field Marketing: A Complete Guide to Understanding and Outsourcing Face-To-Face Direct Marketing 
Year: 2008 
ISBN: 0749450258 
ISBN 13: 9780749450250 
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