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Publisher: Addison-Wesley [ All ]

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  Title Copies
International Marketing: A Global Perspective 
Year: 1991 
ISBN: 0201503549 
ISBN 13: 9780201503548 
 1 
Managing the new product development process: Cases and notes : instructor's manual 
Year: 1993 
ISBN: 0201526344 
ISBN 13: 9780201526349 
 1 
Marketing Research 
Edition: 2 Sub 
Year: 1990 
ISBN: 0201502828 
ISBN 13: 9780201502824 
 1 
New product and brand management: Marketing engineering applications 
Year: 1999 
ISBN: 0321046447 
ISBN 13: 9780321046444 
 1 
The Marketing Challenge of Europe 1992 
Year: 1990 
ISBN: 0201564009 
ISBN 13: 9780201564006 
 1