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Tag: Product Management [ All ]

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  Title Copies
The Marketing Revolution: The Radical New Way to Transform the Business, the Brand and the Bottom Line (Chartered Institute of Marketing) 
Year: 2005 
ISBN: 0749443855 
ISBN 13: 9780749443856 
 1 
The Experience Economy, Updated Edition 
Edition: Updated 
Year: 2011 
ISBN: 1422161978 
ISBN 13: 9781422161975 
 1 
New Products Management (McGraw-Hill/Irwin Series in Marketing) 
Edition: 8 
Year: 2005 
ISBN: 0072961449 
ISBN 13: 9780072961447 
 1 
Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage 
Edition: 1 
Year: 2006 
ISBN: 1591399270 
ISBN 13: 9781591399278 
 1 
Product Management 
Edition: 3 
Year: 2001 
ISBN: 0070275491 
ISBN 13: 9780070275492 
 1 
Essentials of New Product Management 
Edition: 1st 
Year: 1998 
ISBN: 013286584X 
ISBN 13: 9780132865845 
 3 
Launch It!: How to Turn Good Ideas Into Great Products That Sell 
Year: 2005 
ISBN: 0060819243 
ISBN 13: 9780060819248 
 1 
Product Management (McGraw-Hill/Irwin Series in Marketing) 
Edition: 4 
Year: 2004 
ISBN: 0072865989 
ISBN 13: 9780072865981 
 1 
Retail Power Plays: From Trading to Brand Leadership 
Year: 1997 
ISBN: 0814793312 
ISBN 13: 9780814793312 
 1 
Strategic Brand Management: Building, Measuring, and Managing Brand Equity 
Edition: 1st 
Year: 1997 
ISBN: 0131201158 
ISBN 13: 9780131201156 
 1 
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