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Tag: Product Management [ All ]

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  Title Copies
SPARK: Be More Innovative Through Co-Creation 
Year: 2005 
ISBN: 1419503162 
ISBN 13: 9781419503160 
The Marketing Revolution: The Radical New Way to Transform the Business, the Brand and the Bottom Line (Chartered Institute of Marketing) 
Year: 2005 
ISBN: 0749443855 
ISBN 13: 9780749443856 
The Experience Economy, Updated Edition 
Edition: Updated 
Year: 2011 
ISBN: 1422161978 
ISBN 13: 9781422161975 
Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage 
Edition: 1 
Year: 2006 
ISBN: 1591399270 
ISBN 13: 9781591399278 
Launch It!: How to Turn Good Ideas Into Great Products That Sell 
Year: 2005 
ISBN: 0060819243 
ISBN 13: 9780060819248 
Brand Rejuvenation: How to Protect, Strengthen and Add Value to Your Brand to Prevent It from Ageing 
Edition: Ill 
Year: 2008 
ISBN: 0749451467 
ISBN 13: 9780749448950 
New Products Management (McGraw-Hill/Irwin Series in Marketing) 
Edition: 8 
Year: 2005 
ISBN: 0072961449 
ISBN 13: 9780072961447 
Product Management 
Edition: 3 
Year: 2001 
ISBN: 0070275491 
ISBN 13: 9780070275492 
Product Management (McGraw-Hill/Irwin Series in Marketing) 
Edition: 4 
Year: 2004 
ISBN: 0072865989 
ISBN 13: 9780072865981 
Branding Across Borders: A Guide to Global Brand Marketing 
Edition: 1st 
Year: 2001 
ISBN: 0658009451 
ISBN 13: 9780658009457 
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