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Tag: Product Management [ All ]

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  Title Copies
Retail Power Plays: From Trading to Brand Leadership 
Year: 1997 
ISBN: 0814793312 
ISBN 13: 9780814793312 
 1 
The Corporate Brand 
Year: 2000 
ISBN: 0814737625 
ISBN 13: 9780814737620 
 1 
The Case for B2B Branding: Pulling Away from the Business-to-Business Pack 
Edition: 1 
Year: 2005 
ISBN: 0324398654 
ISBN 13: 9780324398656 
 1 
Product Management 
Edition: First 
ISBN: 025615564X 
ISBN 13: 9780256155648 
 1 
New product and brand management: Marketing engineering applications 
Year: 1999 
ISBN: 0321046447 
ISBN 13: 9780321046444 
 1 
New Product Management 
Edition: Revised 
Year: 1989 
ISBN: 0675209226 
ISBN 13: 9780675209229 
 1 
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